Exchange store (Photo courtesy of Army & Air Force Exchange Service Public Affairs)
MISAWA AB – Shopping the Army & Air Force Exchange Service makes a difference: In 2025, Misawa shoppers generated $769K for the military community. These dividends support critical Quality-of-Life programs that make life better for Airmen and their families.
The Exchange is a self-sustaining benefit—100% of Exchange earnings are reinvested in the military community. Every time service members, retirees, military families, Veterans, Department of War civilians and other authorized shoppers pick something up at the BX, grab a meal at a Misawa restaurant or place an order through ShopMyExchange.com, they make a tangible contribution to our Nation’s military readiness and resiliency.
“While other retailers are tasked with maximizing returns for their shareholders, the Exchange maximizes support to the military community, including here at Misawa,” said Misawa BX General Manager Michickia Carter. “Those who serve and have served receive value through tax-free shopping and military-exclusive pricing at the Exchange while also strengthening essential Air Force Quality-of-Life services.”
Last year, Exchange shoppers worldwide generated $307 million in dividends. In the last 10 years, the Exchange has provided $2.3 billion in dividends for Quality-of-Life programs.
The Exchange’s 2025 Mission Report details the Department of War’s largest retailer’s direct impact on military readiness. It can be read on the Exchange’s Community Hub at ShopMyExchange.com/community under “Mission and Impact.”
